Oracle Corporation
A single common user interface unifying seven Oracle product families and 400 applications — delivered by paired Naviscent–Oracle teams, on time and under budget, and adopted by key customers as Oracle Fusion.

What we walked into.
Oracle had been acquiring enterprise software companies for years, leaving customers to navigate a different user interface for each product — Siebel, JD Edwards, PeopleSoft and more. Across seven product families and roughly 400 applications, 107 distinct flows spanned the Tier 1 and Tier 2 interfaces. Oracle set out to build one common UI across everything, and called Naviscent for its depth in research, design, and Customer-Centered Design.
How we worked.
- Usability Research
- Interaction Design
- UI Prototyping
- Participant Recruiting
- Project Management
Naviscent fielded 47 professionals — usability researchers, interaction designers, UI prototypers, participant recruiters, project managers, and IT support — working full-time alongside roughly 50 Oracle professionals: project leadership, product-family UX managers, interaction designers, product managers, and stakeholders. Paired Naviscent–Oracle teams moved fast with no room for slip-ups, and senior leaders on both sides served as executive coaches to hold quality and timelines.
What we delivered.
The common interface shipped as Oracle Fusion — hailed as a success inside Oracle and adopted by key customers — delivered on time and under budget. Afterward, Oracle stood up the Oracle Usability Advisory Board (OUAB) with Naviscent as a founding board member, creating a lasting feedback channel between Oracle, its largest customers, and the product organization.
Seven product families, 400 applications, one interface — Oracle Fusion, on time and under budget.
Why teams call Naviscent.
Naviscent is a leading customer-centered design & user experience research consultancy headquartered in Silicon Valley, with presence in New York City, Chicago, and Orlando. Naviscent works globally with Fortune 1000 companies, software & technology companies, and Internet retailers. Through experimental, iterative user experience research, design & development, we deliver results that are proven to delight your customers.
Let's scope yours.
Thirty minutes, no slides, no commitment. We'll recommend the method, scope the work, and quote it in writing.
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