
Smart AI for Small Business. A 50-hack playbook.
Not another book of high-level theory. It's 50 step-by-step automations covering email, sales, marketing, finance, operations, customer service, and HR — built for SMB owners without IT departments or enterprise budgets. Every hack ships with setup instructions, time estimates, budget alternatives, and real company examples.
Seven business areas. Fifty hacks.
The book is organized by where the bottleneck usually lives — not by AI model or tool. Each hack starts with the symptom an SMB owner actually feels, then walks through the smallest viable automation, then names the metric that should move.
Every chapter includes setup time, budget alternatives, and a fail-state — what to watch for and how to roll back cleanly.
Triage, response templates, follow-ups.
Sales
Lead routing, weekend coverage, pipeline hygiene.
Marketing
Briefs, campaign QA, audience segmentation.
Finance
Invoicing, expense capture, cash flow alerts.
Operations
SOPs, vendor management, scheduling.
Customer Service
Ticket triage, FAQ deflection, escalation.
HR
Onboarding, policy lookup, shift planning.
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Twenty-five years of research, distilled.
George has more than 25 years of experience in User Experience and Market Research, Enterprise Software, and Sales Management. He has held multiple executive-level positions for companies of all sizes, and has been a board member for the Red Cross, the Oracle Usability Advisory Board, and currently sits on an advisory board at San Jose State University.
With his extensive knowledge and expertise, George has built Naviscent into a customer-centric firm focused on helping companies improve their overall user experience through market and usability research, sales performance, and research operations. Galyx is our other company — SMB-focused — and this book is the playbook that ties the two together.
A 100+ page implementation guide. Yours, free.
The Workbook is the doing half of the book — fill-in templates, ROI sheets, vendor evaluation grids, and one full case study per business area. Use it solo or with a consultant. Free with every pre-order through Galyx.
- Implementation worksheet for each of the 50 hacks
- Vendor comparison and budget templates
- Pre/post measurement sheets so you can prove the ROI
What SMB owners said after one weekend with the manuscript.
We were losing leads every weekend because nobody followed up until Monday. After implementing just three hacks from this book, our response time dropped to under five minutes and our conversion rate nearly doubled. This isn't theory — it's a manual for getting things done.
George spent twenty-five years inside enterprise research and somehow wrote a book that's actually useful to a 6-person business. The setup time estimates alone saved us from three projects we shouldn't have tried.
Stop reading about AI. Implement it.
Fifty hacks, one weekend, real ROI. Pre-orders ship with the Companion Workbook included — claim yours through Galyx.